the Happy Hour with Aud blog

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A space to talk about growing our businesses, families, and dreams. Pull up a seat, grab a glass of something you love (it's a dry rosé for me!), and hang around for a bit.

The Truth About Sales Pages & If You REALLY Need One

Have you ever wondered if you need a “professional” sales page for your digital offer (course, coaching, mastermind, membership, etc.)? Or maybe you’re slightly confused about what a sales page actually is… How is it different than any other landing page or services page on your website? BEEN THERE. It’s sorta confusing, especially as you […]

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Career and Freelancing

June 23, 2021

How to Plan Financially for an Extended Leave in Your Business

The first thing I did as soon as I found out I was pregnant was… create a savings plan. Like, before even telling my husband a little peanut was on the way. (But that’s mostly because I wanted to tell him in a special way and be realllllly sure I was actually pregnant since I […]

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Career and Freelancing, Self Employed

December 18, 2020

10 Things Being Pregnant in a Pandemic Has Taught Me

Apparently I have a lot to say about this year—which is odd because doesn’t it simultaneously feel like NOTHING and SO MUCH has happened these past 11 months? Anyone else? I think 2020 has transformed most of us in some way. I’m constantly torn between wondering who the person is growing inside me, and who […]

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Career and Freelancing, Family, Health, Personal

December 4, 2020

The “Every Gal’s” Gift Guide 2020: For Busy, Ambitious + Fun-Loving Women

I was helping one of my clients pull together her annual holiday gift guide and found myself sending her link after link of things I’ve bought or had my eye on lately. And then I was like, “Wait a second, why don’t I just pull all of these into one spot?!” I mean, I am […]

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Beauty, Career and Freelancing, Fashion, Personal

November 25, 2020

My Approach to Maternity Leave as a Freelance Writer (& My Interview on the Goal Digger Podcast!)

When I found out I was pregnant, one of the first things that crossed my mind was: How in the world am I going to figure out maternity leave as a freelance writer? I know, it should’ve been more baby blankets and bottles than worrying about work—or taking time off of work—but I love what […]

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Career and Freelancing, Personal, Self Employed

October 6, 2020

I Turned Down 3 Amazing Opportunities In 1 Day: Here’s Why

Last week I had a bit of a moment. I always send out my client invoices the first Monday of every month for the previous month’s work, and last week I sent all of them out in a bit of a rush because I had a lot on deck for work that I needed to […]

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Career and Freelancing, Self Employed

December 9, 2019

How I Stay Motivated Working from Home

I am probably the world’s most inconsistent person. Does it freak you out for me to admit that? It is a little strange… Some days I love having a morning routine, other days I ditch it to just make my coffee and sit down at my desk first thing (ahem, that was today). Sometimes I […]

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Career and Freelancing, Creativity, Self Employed

September 24, 2019

Attract Perfect Clients by Changing this 1 Thing

When I started freelance writing, I took whatever I could get. I began by freelancing part-time when we lived in Nashville, and most of my work came from friends who work in marketing with clients in every field imaginable. I was writing email content for healthcare, regulatory compliance, and event businesses and blog posts for […]

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Career and Freelancing, Creativity, Self Employed

May 20, 2019

The 1 Thing Missing from My Business

If you know me personally or follow me on social media, you know I jumped into freelancing full-time about a year ago almost to this week. Last May, my now-husband John graduated from grad school with his MBA, and we packed up our stuff into a POD before driving from Nashville down to Austin for […]

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Career and Freelancing, Creativity, Self Employed

May 13, 2019

What Brene Brown Has to Say About Self-Care

My sister and I went to an event on Monday night that was pure heaven for me. A panel of women. Two comedians, a country singer, authors, and…BRENÉ freaking BROWN. Hello, best night ever. The event is called Together Live, and the entire point of it is to create a sacred gathering of people with […]

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Career and Freelancing, Personal

November 21, 2018