• HOME
  • BLOG
  • ABOUT
  • SERVICES
  • CONTACT

Audrey JoAnn | Content and Copy Writer

Compelling Copy for Female Founders

HOW TO BE LESS OF A CONTROLLING JERK

February 14, 2017

(Speaking from experience.)

The other morning, I woke up and started getting ready: washed my face, brushed my teeth. I walked back into the bedroom to get dressed, and John was still asleep. It was 7:30 on a Monday, so I woke him up thinking surely he needed to be doing something. I proceeded to make coffee and breakfast tacos, and then shouted to John from the kitchen that I’d made breakfast. No answer. I texted him a picture of the tacos in a stance of stubborn passive-aggression. No answer. After a few minutes, I was fuming at the thought of this breakfast I had so thoughtfully thrown together getting cold. I went to the bottom of the stairs and called his name.

“John? I made breakfast!” (How sweet of me.)

I could hear in his groggy reply that he had still been asleep, but he hopped out of bed and came downstairs. We talked a little about our days ahead, and I asked what his schedule was like. His first class was at 11-something, and then he had another class that afternoon and a group meeting.

“Are you gonna workout today?” I asked. He said yeah, probably, but it would most likely be that afternoon.

My mind started crafting this story about what he’d do as soon as I left for work in a few minutes. The fictional story went that he would sit on the couch for a couple hours until his class, watching golf, drinking coffee, scrolling social media — and suddenly I was so mad at him that I could hardly look at him as I said goodbye for the day. As we parted ways, I pushily, irritatedly suggested maybe he should just get his workout out of the way this morning. And he did. As soon as he acquiesced so easily and kindly, it clicked almost instantaneously that I have a problem.

READ MORE

2 Comments in Fashion, Life

BOOKISH

January 18, 2017

Reading has really become a top priority for me lately. I’d say it’s just above Vanderpump Rules, but just below yoga. That’s a significantly important spot on my list.

It has always been something I enjoy doing, but when I was in school I always felt I should be doing academic reading (especially as an English minor, which ensured literature aplenty to fill up my reading roster), and during my first couple years post-college, I was so overwhelmed with work and staring at a computer all day that the last thing I wanted to do was pick up a book at 7:30 p.m. on a Tuesday. Now, it’s about all I can wait to do nearly every day.

I have officially come full circle, back to my third grade self. Back to being nerdy and bookish, and I love it.

READ MORE

6 Comments in Fashion, Life

THE IRONY IN GETTING WHAT YOU WANT

January 12, 2017

Once upon a time, I interned at a magazine in its editorial department. It was my senior year in college, which I like to think was just yesterday but, in reality, was nearly three years ago, and I was pretty sure I was winning at everything in life. I interviewed fun entrepreneurs and interesting professionals, wrote several articles a week, and was certain I was the next Diane Sawyer (print edition).

I wanted to work for the magazine more than anywhere else after I graduated — so badly that I even applied for the receptionist position, which made about no money and obviously had nothing to do with journalism. From my whopping seven hours a week spent in the office, I was positive the people and atmosphere were everything I could ever dream of in a first job environment. (Clearly seven weekly hours is enough to tell something like that, right?…)

It all seemed ideal, except for this one girl.

She was a full-time employee, and I worked with her on a couple fact checking assignments. I knew her job vaguely revolved around fact checking and data analysis within the editorial department, and I can clearly remember watching her walk down a hall one day with a sullen look on her face, a norm, and thinking to myself, I would hate to have her job.

READ MORE

6 Comments in Fashion, Life

THE BIGGEST LIE

December 6, 2016

img_9299

img_9142

img_9185

A whole slew of people in the creative realm, maybe even everyone, allows themselves to believe a debilitating lie, and the lie is that your pursuit — be it blogging, writing a book, taking award-winning photographs, or penning songs — is consumed by enough talent already. There’s this littler whisper in our brains that shows up when we’re working on a project that tells us, in more or less words, that this pursuit is already way over-saturated, so go kick rocks.

You might think hearing voices in your head would make someone insane, but au contraire, I think it’s totally NORMAL for creatives. And we must somehow acknowledge Mr. Lie-telling Voice, tell him “Thanks for your input,” and then ignore him and continue on with the work.

Imagine if a kid who wanted to be a doctor got to college and his biology professor told him, “You really shouldn’t go this route. There are hundreds of thousands of doctors in the world already. No one will need you.” Obviously, that would probably never happen, unless the professor is off his rocker.

But so many of us in the left-brain world get talked out of pursuing our creative goals because there is so much like them out there already. I was talking with my mom recently about a book, “Love Warrior” by Glennon Doyle Menton, that she just finished reading. (Let’s be honest. Everyone is reading this book right now. Thanks, Oprah.) She was telling me how taken she was by the raw, no-holds-barred, devastatingly honest account of this woman’s tumultuous life.

READ MORE

Leave a Comment in Fashion, Life

  • 1
  • 2
  • 3
  • …
  • 7
  • Next Page »

Welcome! I'm Audrey, and I adore connecting with female founders and telling their stories in a way that matters & lasts for years to come.

Search

Download my free guide! (Click below!)

Let’s keep in touch!

Catch me on social!

  • Email
  • Facebook
  • Instagram
  • Pinterest
  • Twitter

audskelton

Who do you think was more excited about this day t Who do you think was more excited about this day trip out to the coast... us or Wallace? 😅😂 I love them. Also, I can’t get over the burp cloth on John’s shoulder. Ya know, just in case. #newparentlife
One hour, just us two in our backyard with a big c One hour, just us two in our backyard with a big charcuterie board, a deck of cards, a couple glasses of rosé, and no baby monitor. 🤎

The first week of Wallace’s life? I ached even being in another room from him (#hormones). I was a wreck of emotions and had legitimate baby tunnel vision... preeeetty much nothing else mattered. But things have been balancing out this past week, and today was so needed.

My mom is in town all month and watched Wally for us so we could have some time just us two—yep, in the backyard because of shelter in place restrictions from COVID. (Plus let’s be real... I’m not quite ready for an out-of-the-house date yet anyway. 😂)

As much as I desire to be a present + loving mama and ambitious business owner, it’s just as important to me to prioritize our marriage with little moments like this to just be in each other’s presence (and not just talk about burping and swaddling and bedtime routines, like most of our recent convos).

Here’s to (almost) 2 weeks of being parents, @the_beermonger. I think we’ll do okay.
My two favorite guys in the world. 🤍🌎 My two favorite guys in the world. 🤍🌎
Me, trying to figure out what to do with my hands Me, trying to figure out what to do with my hands without a bump. 👐🏼 Wallace, trying to figure out what we’re doing out of the house. 🤨

First family walk in the books! All of 10 minutes. 🤪 (Also, does anyone else notice the rainbow over Wally?... My heart. 🌈🥺)
1 week old. 🤎 The hardest, most emotional & mos 1 week old. 🤎 The hardest, most emotional & most rewarding week of my life. Babies’ sleep schedules, y’all. They are not for the faint of heart.

Wallace is hitting all his milestones, has learned the alphabet, and is picking up Latin. Just kidding. But he CAN poop 3 times in an hour and a half 😎, and he eats like a champ, is so strong that we prefer to tag team diaper changes for now, and makes the sweetest, cutest noises all day long. (And night.) Like even his cry is cute. 😩

One of my friends called this time the “wet weeks”: urine, breast milk, spit up, night sweats, tears, blood, more tears. It’s a lot, and it’s temporary. So even in the hard moments, we are reminding ourselves that the hardest things are often the best things. 

And this really has been the best thing.

So, so thankful for a hands-on husband who’s been so involved in everything... there’s something indescribable about watching your partner care for your child and step into a big, new role like this so gracefully. And we are thankful for ALL of the support, near and far (... mostly far), from our family and friends and coworkers. What a week... here’s to continuing to figure it all out together as a family. 😌
At 5 a.m. my water broke and at 3:44 p.m. our worl At 5 a.m. my water broke and at 3:44 p.m. our worlds and hearts were changed forever. Everything in between was a gritty, fast-moving tidal wave of emotion, pain, instinct, and a kind of love I never could’ve imagined.

Welcome, Wallace Ronal Skelton. 🤎 You kept us waiting until you decided, very quickly, you’d like to be here. I’m still in disbelief that you are ours. 

January 4, 2021 • 7 lbs 4 oz • 20.5 inches • Sweet as can be.
Well, this baby friend doesn’t exactly have our Well, this baby friend doesn’t exactly have our sense of punctuality which realllly threw me for a loop after thinking & saying for months that I was certain he/she would get here early. I’ve drank 3 boxes of raspberry leaf tea in 3 weeks, walked dozens of miles, eaten way too many dates, done hundreds of squats and bench step-ups... and now I’m surrendering. You come whenever you feel like it, little one. I’m comfy enough and can still sleep through the night (minus a bathroom break or two) so we will just keep on waiting and letting you teach us our first lesson of parenthood: PATIENCE. I knew I could always use some more of it. 😉 #40weekspregnant #pregnancy
scenes from our blissful, muddy, much-needed morni scenes from our blissful, muddy, much-needed morning hike. ☀️🍂 in a year that’s felt like 5, getting outside whenever we can has been my favorite way to reset. so thankful to live in such gorgeous surroundings!
our first and probably only christmas just us thre our first and probably only christmas just us three! quiet and simple and a little sad but mostly filled with hope and gratitude. hope yours is special in all the best ways. 🤍
Load More... Follow @audswan on Instagram
THEME BY ECLAIR DESIGNS